Attractive slogans for consumer rights?

[jarel]

The punch lines and the slogan should be very attractive

[ear]

Here are some articles that discuss the details of slogan writing. Why certain slogans work and why some don't. You will find these helpful in writing a new slogan.

A Look at Slogans - http://www.small-business-software.net/look-at-slogans.htm

Unique Selling Proposition - http://www.small-business-software.net/unique-selling-proposition.htm

Goodluck!