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Patent law firm looking for ideas to market to R&D companies?

  
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Patent law firm looking for ideas to market to R&D companies?

Postby caspar99 » Thu Aug 02, 2012 5:46 pm

I own and operate a small patent law firm. I've been organized for about two years. While I make reasonable money, I would like to start growing from a one man operation to a respectable law firm. My problem is that I am not very good at marketing to companies. Sure with people, you take an add in the paper, use social media, etc. But let's be honest: most "people" cannot afford my billing rate. even if they can, it's one case, which means I have to get a lot more people to give me the same amount of work one R&D business would give me.

I really have no idea where to start to land a couple companies. My major client right now is a patent management company that needs patent people to work for them, but they fell into my lap though a friend of a friend. I don't expect to get lucky like that again.

Does anyone have any experience marketing to executives for businesses to get them interested in your services? What techniques would you suggest?
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Patent law firm looking for ideas to market to R&D companies?

Postby dacy17 » Thu Aug 02, 2012 5:48 pm

ok
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Patent law firm looking for ideas to market to R&D companies?

Postby akule76 » Thu Aug 02, 2012 5:58 pm

ok
I have loads of experience in marketing. But you may not like my answer. Why not start appealing to start ups initially?
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