by freedom97 » Fri Oct 28, 2011 10:33 pm
I absolutely refuse to do friends and family weddings.
Far too much can go wrong ... point in fact:
http://answers.yahoo.com/question/index;_ylt=ArrkYOlodNAoLLg_Oj8NTHDty6IX;_ylv=3?qid=20110719135144AA9WSgO
YOU CHARGE ONLY 500$ FOR A WEDDING? That doesn't even cover my cheapest package ... heck it doesn't even cover the cost of the shoot!
Ok, I'll start by answering your real question first but read further down for an explanation of why you are going to go bankrupt at that price.
You should not charge for a family wedding. Just tell them you'll do it for free as a gift. The moment you accept money for it, it falls under Work for Hire and you suddenly have massive legal obligations and you set certain expectations. Failure to meet the expectations can result in legal action and when family/friends are involved it makes your life a living nightmare.
So don't charge or don;t do it at all.
Now let's address your ridiculous price:
Have you sat down and done an actual cost analysis of a shoot / running a photography business?
COSTS ASSOCIATED WITH THE SHOOT
Travel to and from (include a bit for wear and tear on vehicle)
Gear rental (if you don't have all the gear needed and backups to that gear)
Printing costs of final product
COSTS OF OPERATING A BUSINESS
Web hosting / domain name registration
Business cards
Hard copy portfolio
Office supplies (paper, pens, schedulers)
Phone / Cellphone
Electricity
Internet access
Legal fees
Accountant fees
Business licence fees
A fund to replace dying gear
A fund to buy new gear
Computer(s)
Backup systems
Liability insurance
Equipment insurance
...
TAXES
Then you have to tack on taxes (or maybe not ... depends)
SALARY
Finally how much do you want to take home.
When figuring this amount, don't forget that a 8 hour wedding is actually more like 14 hours once you factor in meeting the clients, shooting the wedding, post processing work, archiving, ordering and retrieving prints, meeting the client again ...
Let's just do a little pretending here.
500$ for an 8 hour wedding (from prep pics to bouquet toss).
I'll pretend you actually have a backup camera but only ONE fast lens (50mm f1.8).
RENTAL
24-70 f2.8 (30$ day rental)
70-200 f2.8 (40$ day rental)
2 X 580EXII flashes (16$ day rental total)
50mm f1.4 (already own a 1.8 so no need to rent the f1.4)
RENTAL COST: 86+tax
TRAVEL
So let's say you are traveling 100KM in total for the shoot. I budget 55 cents a KM so 55$
FINAL PRODUCT COST
Let's say they are getting a photobook. Your cost for this would be about 90$ taxes included.
So from your 500$ we deduct 231$ That leaves you with 269$
Now we get hit by the evil 44% income tax. We do this on profit so your costs don;t get included in this. 44% of 269$ = 118.36$
So you are now left with 150.64$
Let's put half of what we have left aside to help pay for our business operational costs: 75.32$
That leaves us with 75.32$ in our pocket.
75.32$ / 14 hours = 5.38$ an hour is what you are paying yourself. Now ask yourself ... is it worth it? You could be making more money working at McDonalds.
The math above is a bit flawed but we're just going for ballpark at this point.
At that rate, you would have to work 3717 hours a year just to make 20,000$ That's 265 (8 hour considering an 8 hour wedding is 14 hours of work) weddings a year. Considering that weddings are mostly on weekends it 's not even possible in a one year period even if you shot every Friday, Saturday and Sunday (that's just 156 weddings or 11750$)
PS: LUCEE
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